market research: groovy or grandpa?
Here's my rental car: As a card-carrying member of Retro Is Fun and Ugly Can Be Cute, you would think that I would like this car. The hip salesdude at Enterprise--head shaved to a zero--described it as fun. And, I had to admit, it sure beat the Taurus station wagon parked next to it. But boy do I feel old driving this boat. What is its problem?
To me, it can't decide whether it wants to be a Jag or a Buick. It has child-bearing hips like the Sebring convertible...and George Jetson's car. All glide and no guts. A slightly more flattering photo from the Chrysler site:
But still... And in LA, where everyone judges you by your car whether you care or not, I'm amused by the old fogey statement I'm making (see feelings on being 32 year-old Art PA). It's hard to drive a car that complete strangers can't make snap judgements about. Used to be you could buy something generic a little generic like a Toyota Corolla and people would think you were practical, or gas-saving, or didn't care, or weren't in a place to spend money on your car. Or whatever--it's a Corolla. But now those hybrids have almost knocked out the Corolla's affordability/practicality matrix, while being cuter and hipper!
What do you think? Groovy or grandpa? Why?
Here's my rental car: As a card-carrying member of Retro Is Fun and Ugly Can Be Cute, you would think that I would like this car. The hip salesdude at Enterprise--head shaved to a zero--described it as fun. And, I had to admit, it sure beat the Taurus station wagon parked next to it. But boy do I feel old driving this boat. What is its problem?
To me, it can't decide whether it wants to be a Jag or a Buick. It has child-bearing hips like the Sebring convertible...and George Jetson's car. All glide and no guts. A slightly more flattering photo from the Chrysler site:
But still... And in LA, where everyone judges you by your car whether you care or not, I'm amused by the old fogey statement I'm making (see feelings on being 32 year-old Art PA). It's hard to drive a car that complete strangers can't make snap judgements about. Used to be you could buy something generic a little generic like a Toyota Corolla and people would think you were practical, or gas-saving, or didn't care, or weren't in a place to spend money on your car. Or whatever--it's a Corolla. But now those hybrids have almost knocked out the Corolla's affordability/practicality matrix, while being cuter and hipper!
What do you think? Groovy or grandpa? Why?
2 comments:
I am having a Blogger HTML war. Right now I'm losing, but knowing is half the battle.
I would say grampy groove.
And when do we get to see a picture of you on this website? Are you hot?
-- your husband
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